Selling a Calgary Home
​with Jim Perks

With the real estate market in constant change, home sellers have to be aware of current real estate market conditions.  What is happening city wide in real estate may not be what is happening in a local community.  I understand the intricacies of macro and micro markets and can help sellers get the best possible selling price in the shortest possible amount of time.

The 3 Ps of Real Estate Marketing

House Selling Factors

A home's ability to sell is influenced by four factors.

1. ​Location: In many communities, a property's location can influence buyer preference by tens of thousands of dollars. The obvious extreme example would be a home backing onto a park that is going to sell for more than a similar home that backs onto a highway, but there are many location factors that will influence selling price.
2. Condition: The condition of a home will influence price and often fixing small condition issues will bring a higher offer to the table. I find that most sellers know what these issues are and have learned to live with them, but when the time comes to sell the house, it's time to make the repairs, clean up the clutter and make everything look its best. The only way to get top dollar is to present an excellent home for sale.
3. Price: Determined by the condition, the location and the current Calgary and community real estate market. It is not enough to know what the neighbour's house sold for. Not every home is exactly alike and the market is always changing.
4. Marketing Plan: My 3P, 8-week marketing plan focuses on Preparing, Pricing and Post list marketing. A key element to this plan is extended exposure time with interested buyers.  Once buyers commit to looking at your property, I continue to remarket to them so they are exposed to targeted marketing throughout the life of the listing. With my marketing connections and the most up to date internet marketing technology your home will get online expose only I can provide.

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RE/MAX Jim Perks
401, 9650 Harvest Hills Blvd N.E.
Calgary, AB T3K0B3
(403) 660-6239
RE/MAX Real Estate Mountain View
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